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Designer of the Month

Confidence has no competition, individuality is an expression and style is the personal signature. FYSH is designed for the strong, ambitious, game-changing women who embrace individual style. Combining the latest runway looks with the color trends of the season, FYSH eyewear features a vast array of bold colors, intricate patterns, unique constructions and shapes.

The 2018 collection focuses on mixed materials in deep earth tones finished with muted gold and rose gold hues. Animal prints, glitter acetates, pearlized and multi-colored acetates bring a new perspective. Metal accents such as double metal bridges, inlays and browline details are key to the perfect eyewear accessory.

3598 Crystal White 54-16

Color: clear crystal with black temples

Crystal clear winner — this frame is B-E-A-utiful! It brings light to the face of whoever puts it on. A combination of plastic and metal, it brings to mind the coolest crackled ice. It allows for adjustment via nosepads and boasts a rimless groove at the bottom. Light in weight and heavy in charm, this beauty is also available in crystal gold, crystal black and crystal rose.

3613 Ink Black 51-17

Got the blues? Not in this beauty! Reminiscent of the night sky, it’s got a little sparkle and depth of color. Lightweight and easy to wear, this frame compliments many skin tones and face shapes. It’s also available in black silver, burgundy rose and brown gold.

3617 Purple Teal 52-19

Retro? Modern? Feminine in color, but seemingly masculine in shape, this frame makes for an interesting and funky clear dress pair of glasses or a traditionally shaped sunglass. This would be an excellent frame for an individual with a higher prescription who wants a cool pair of sunglasses giving adequate coverage without adding unnecessary bulk due to lens size. Additional colors include brown gold, rose black and burgundy ink.

3549 Grey Leopard 53-18

Airy and fresh. These frames give a little something with its subtle animal print and split temple, though very much neutral and not overwhelming. It is a decidedly feminine shape and maintains its airiness with a grooved rimless bottom, keeping the bottom of the lens virtually invisible. Also available in brown leopard, turquoise leopard and red leopard, this frame is purr-fect.



FYSH is affiliated with WestGroupe. Established in 1961, WestGroupe is family-owned and operated with over 55 years of industry insight. Their mission has always been to provide unique and superior quality eyewear for the fashion-focused consumer. They are driven by their customer commitment to excellent service and exceptional product. WestGroupe is dedicated to defining future standards in the optical business by developing, creating and supporting innovative products and services that allow customers to succeed. WestGroupe offers a premium selection of international brands in over 40 countries, including KLiiK denmark, FYSH, EVATIK and Superflex.

WestGroupe USA values the importance of close-knit relationships with customers and clientele worldwide. As a recognized global player with distribution in over 40 countries, they are committed to providing unparalleled levels of service to their customer base across the Eastern seaboard and beyond. WestGroupe USA offers a premium selection of international brands, including KLiiK denmark, FYSH and EVATIK.